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ADVERTISE WITH MAD PUCK

Reach a highly engaged hockey audience with banner ads inside the Mad Puck app!

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Why Advertise with Mad Puck?

  • Highly Targeted: Connect with hockey coaches, parents, and players at all levels of the game.

  • Strong Engagement: Over 5,000+ monthly active users (MAU) dedicated to hockey.

  • Premium Ad Placement: Your ad appears in a trusted, highly rated hockey-focused app, ensuring visibility.

 
Ad Placement

Your banner ad will be displayed in key areas of the Mad Puck app (see image below), including:
✅ Play-by-Play Screen – Where users follow live game action.
✅ Attendance Screen – Used by teams to manage game participation.
✅ Game Stats Screen – A go-to for tracking team and player performance.
✅ Post-Game Reports – Where users review game summaries and highlights.

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Pricing

  • $5 USD CPM (cost per 1,000 impressions)

  • Minimum Order: 60,000 impressions ($300 USD)

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Get Started

Ready to reach the hockey community? Contact us at info@madpuck.com to learn more and reserve your ad space!

📢 Advertising Details
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🔹 Viewability & Tracking

  • Ads are measured using Viewable Impressions

  • An impression counts when an ad is successfully rendered on the screen​

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🎯 Frequency Capping

  • Control how often your ad appears to users.

    • No limit on viewable impressions OR​

    • Set a per-user frequency cap (for example1 impression per 3, 6, or 12 hours).

 

🔗 Click-Through URL

  • A destination link must be provided, which users will be directed to upon clicking the ad.

 

🖼️ Ad Creatives & Sizes

 

Choose one of the following Ad types:

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  • Image Ad

    • Provide a 640x100 image and the image will be auto-adjusted based on the device’s pixel density.

  • Responsive Display Ad

    • The image above is a responsive display ad

    • 30 character headline

      • The headline is the first line of your ad and can be up to 30 characters. The length of the rendered headline will depend on the site it appears on. If it’s shortened, it will end with an ellipsis. 

    • 90 character long headline

      • The long headline is the first line of your ad, and appears instead of your short headline in larger ads. It can be up to 90 characters, and may appear with or without your description. The length of the rendered headline will depend on the site it appears on. If shortened, it will end with an ellipsis.

    • 90 character description

      • The description adds to the headline and provides additional context or details. It can be up to 90 characters, and may appear after the headline.  The length of the rendered description will depend on the site it appears on. If it’s shortened, it will end with an ellipsis. The description doesn’t show in all sizes and formats. 

    • 25 character business name

      • The business name is the name of your business or brand. It can be up to 25 characters. In certain layouts, it may appear in the text of your ad.

    • Landscape image

      • Your landscape image should have a ratio of 1.91:1 and be at least 600 x 314. The file size limit is 5120KB.

    • Square image

      • Your square (1:1) image should be at least 300 x 300. The file size limit is 5120KB.

    • Full details here.

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